Identify strong potential prospects using initiative and creativity, to generate outbound lead opportunities through mail campaigns, events, social media, networks, cold calling, etc.
Responsible for nurturing the leads and connecting with potential customers/ clients to pitch company products & services, and provide a holistic view of the services of the company.
Provide engaging and articulate information about our value proposition to potential customers.
Direct prospects to the sales team (ISR/BD).
Develop a strong knowledge of our products and services in order to facilitate the sales process.
Understand how the benefits of our products and services can meet customers' needs in various business verticals.
Maintain database/tracker/CRM up-to-date to keep track of customer information and requirements on a timely basis.